Croplink - DC SportSoft

Link management platform to help businesses grow through surefire short links

CropLink provides powerful tools to shorten, customize, and track link performance

CHALLENGE
Marketers and advertising agencies face difficulties in obtaining accurate and complete data on the results of online advertising campaigns, which makes it difficult to optimize strategies and budgets. Influencers, content managers and affiliates also need to track the results and performance of affiliate programs. CropLink offers a unique platform for optimizing marketing strategies through managing traffic via shortened links, providing analytics to improve interaction with the audience.
Client Deliverables
- [Short and secure links]
- [Tracking advertising/marketing campaigns]
- [QR-code generation and click tracking]
- [Advanced audience engagement analytics]
Development technologies
- Frontend
  - [Nuxt 3]
  - [Vue 3]
- Backend
  - [Laravel 11]
  - [PostgreSQL]
  - [Redis]
  - [Kafka]
  - [ClickHouse]
- Application
  - [Unity 2021.3.42f1]
  - [Python 3.12]
  - [C# 8.0]
  - [Unity Addressables 1.19.19]
  - [Test Framework 1.1.33]
  - [Zenject 9.2.0]
  - [UniTask 2.3.3]
  - [Dotween 1.2.0]
  - [UniRx 7.1.0]
Market areas
- [IT]
- [Marketing]
- [Entertainment]
- [Retail]
TIME FRAME FOR CREATING THE SAME PRODUCT
- MVP
  5 months
- Full product
  12 months

OUR APPROACH

CropLink, unlike competitors, gives the clients the opportunity to:
- Create QR codes for free
- Bypass AdBlock blocking and bypass bots
- Regularly monitor campaigns (monitor link availability)
- Create a campaign mirror to perform a redirect if the original links are unavailable
- The ability to store analytics for 12 months as a base

Delivered mobile apps for iOS and Android, allowing users to shorten links easier and faster

An efficient tool for shortening links, tracking clicks, and improving the appearance of links

QR-codes generator for easy link sharing and tracking their usage via UTM tags

CropLink provides detailed analytics for each link, including click counts, geolocation, device, OS, browser, language and referrer information. This data helps to understand the audience and optimize marketing strategies

Link and mirror monitoring to make sure all the campaigns work efficiently

For the purpose of automated link and campaign management, the service has a powerful API that lets to shorten links and make other customizations automatically

CropLink allows working in teams. You can invite your teammates to your account for free and manage your links together